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Does Your Business Work with Animals? Here Are the Biggest Events in the Animals and Livestock Industry in 2024

Now that the events’ industry is in full swing, it’s time to see what’s coming in the upcoming year!

If your company works in the animal sector whether that’s pet supplies, horse breeding or livestock farming, then you’ll find the following upcoming trade shows to be incredibly important.

Interzoo 2024: May 7th – 10th; Nuremberg, Germany

Since 1953, Interzoo has been a powerhouse, earning its reputation as the definitive market for the global pet industry. Hosted at Messe Nuremberg, the trade show boasts a diverse product portfolio, including pet food products, grooming aids, accessories for pets, birds, ornamental fish and terrarium animals from over 1300 international exhibitors from 60 countries. Recent years have seen growth in product segments for equestrian sports and sport fishing. Buyers can also explore equipment and machinery for pet food technology, shop fittings and packaging.

Naturally, editions are very well attended with the audience reaching 28,000 international trade visitors from 126 countries. What’s not to be missed are the support events, including the renowned Petfood Forum Europe with an impressive lineup of speakers on trends and opportunities in the European pet food market. Sustainability takes center stage at the Interzoo Sustainability Session, addressing strategies to reduce the industry's environmental impact.

Picture: Interzoo

Pfеrd Wеlѕ 2024: May 9th – 12th; Wels, Austria

We’re shifting towards a specialised field - horses and riding. Pfеrd Wеlѕ is a significant annual event for the equestrian community in Austria. With a tradition spanning thirty years, Pfеrd Wеlѕ brings together national and international exhibitors, breeders, trainers, experts, athletes and fans to showcase the best of horse breeds, horse health, and horse products in Wеlѕ.

The event presents a wide range of products, including riding clothes, saddles, nutritional products, horse breeding and even dog accessories, catering to every need of equestrian enthusiasts. With 360 exhibitors, 400 horses, and a total of 49,000 visitors, Pfеrd Wеlѕ is an excellent opportunity for industry professionals to explore the latest trends and gain a much deeper understanding of the equestrian world. The fair features an extensive program with horse shows and demonstrations, the national show jumping competition and training sessions. Pfеrd Wеlѕ also educates horse enthusiasts on horse care, riding techniques, and various aspects of equestrian sports. The intersection of the professional world with the general public is what makes Pfеrd Wеlѕ popular, interesting, and well worth your investment.

Picture: Pfеrd Wеlѕ

Great Yorkshire Show 2024: July 9th – 12th; Harrogate, UK

Step into the rich tapestry of Yorkshire’s history and rural economy at the Great Yorkshire Show 2024, a tradition dating back to 1838. As the largest agricultural show in England, it serves as the engine behind Yorkshire's local rural economy. With over 130,000 attendees in the last edition, including 23% involved in agriculture, and a sprawling 250 acres of exhibition space, this show provides unparalleled visibility and a perfect environment for exhibitors to showcase products and boost direct sales. The show is not just about business; it's an experience for everyone, with programming for kids, shopping opportunities, and attractions like the Discovery Zone, Make & Bake, and the School Veg Box Competition.

The Great Yorkshire Show plays a crucial role in the local economy, where farmers gather to hear experts speak on timely topics, explore the next generation of equipment and machinery, and enter their animals into competitions. The numbers speak volumes: 8,500 animals were entered into various competitions.

Picture: Great Yorkshire Show

Equita Lyon 2024: October 30th – November 3rd; Lyon, France

Embark on an equestrian adventure at Equita Lyon, France’s premier equestrian event and the largest in all of Europe. Held annually in October at EUREXPO in Lyon, this spectacular gathering has been enchanting audiences since 2005. Equita Lyon captures the spirit and rich tradition of equestrian culture in France. The event unfolds at meticulously themed areas showcasing the latest equestrian products, equipment, diverse horse breeds and nutritional supplements.

Visitors at Equita Lyon enjoy a unique opportunity to connect with professional riders, horse breeders and experts in person. The event provides an ideal setting for forging new relationships, gaining insights and accessing a wide range of equestrian expertise. Spectacular demonstrations and competitions add to the excitement, captivating audiences with displays of extraordinary horsemanship and skill.

Noteworthy highlights include the Breeding and Horse Sales area, honouring the invaluable contributions of breeders who have played a pivotal role in establishing the reputation of French breeding worldwide. Equita Lyon features an unforgettable daily parade introducing spectators to over 40 different horse and pony breeds, renowned for their diverse characteristics and beauty.

With 750 international exhibitors and breeders, 165,000 international visitors and 3,500+ horses on display, Equita Lyon upholds France’s reputation as one of the biggest and best equestrian markets in Europe. Immerse yourself in this enriching experience, where passion for horses meets cutting-edge products and breathtaking displays.

Picture: www.photo-son-video.com (C)

EuroTier 2024: November 12th – 15th; Hannover, Germany

Step into the world of cutting-edge agricultural innovation at EuroTier 2024, an event pioneered by the German Agricultural Society since its inaugural fair in 1993 at Messe Hannover. Taking the stage biennially, EuroTier alternates with the renowned agricultural event AGRITECHNICA. Co-located with the leading trade fair for decentralised energy supply, EnergyDecentral, EuroTier is a unique gathering that welcomes both professional visitors and the general public, providing a platform for selling to large companies and end consumers alike.

When it comes to exhibiting, EuroTier boasts an extensive product portfolio covering feed and other farm inputs, breeding animals, breeding programs, trade, reproduction technology, feed storage, feedstuff production, animal housing and shed construction, husbandry and feeding techniques, controlled environment and environment technology, milking and cooling technology, technology for dung, solid manure, and slurry, transport vehicles, transport services, processing and marketing, management, and further training.

With 2,597 international exhibitors from 63 countries, 155,000 international visitors from over 130 countries, and 283,000 square metres of exhibition space, EuroTier stands as a global hub for agricultural excellence. A comprehensive support program addresses challenges in modern animal farming, from financing and legislation to technical standards and requirements.

Picture: EuroTier