A Brief Overview of Baselworld
Baselworld introduces its visitors to a world of style, class and superior materials as a major international trade show dedicated to the watch and jewellery industry. This event is the platform where major global brands debut new pieces and collections, and shape up the upcoming trends. In addition to the excellent business opportunities, the event highlights growing aesthetics and digs into technical achievements.
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Why Your Visit Is Worth It
Baselworld has been the end goal for plenty watchmakers and jewellery makers and for good reason:
- Baselworld has been running for near 50 years and has established a brand;
- 650 international exhibitors including some of the biggest brands in the industry display;
- 135,000 international visitors have made the trip for the previous edition;
Baselworld has two things working in its favor – legacy and a strong outlook on the future of the watch and jewellery industry. The first comes from the fact that the trade show dates back to 1973. Since then it’s been held on an annual basis at Messe Basel. During these decades, it has come to diversify its product categories to include jewellery, silverware, watches, clocks, special occasion party options, gifts, pearls and precious stones. Additional value for exhibitors comes from the inviting atmosphere that facilitates healthy networking. Baselworld is invested in change and programming is going to feature special physical spaces like Les Atéliers, The Loop and the Show Plaza to better showcase innovations in the sectors through technology.
Who Are You Going to Meet?
Visitors can expect to meet only senior decision makers from some of the biggest companies to be active on the market today. The heavy focus on networking and procurement including the highly anticipated inclusion of a Retailer Summit means that you will meet with board members, CEOs and other senior staff members that have real influence over their market. In terms of brand names, exhibitors cover Rolex, Patek Phillipe, LVMH, TAG Heuer, Chopard and Messika to just name a few!