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A Brief Overview of abf 

abf is at the heart of the German travel, outdoor activity and leisure industry. This trade show has been a major engine for local and international exhibitors to sell products and grow their influence in the region. Every edition brings colorful booths and events taking place. Visitors can see where to travel next, how to get there and what essentials they should buy whether they want to stay near home or travel to faraway lands. 

GETA ltd manages a large database with hotel offers over the whole city to satisfy every need and reach every standard. You want a hotel room that falls within your price range? A hotel room that sits close to Messe Hannover? A hotel that has access to public transport? Find it all with GETA ltd. Our hotel services for abf are completely custom and affordable. You can have your booking done in a day and make killer savings. 

Why Your Visit Is Worth It 

Have a good look at the market and find out what your target customers think about your offering. At abf, you have the perfect environment to sell products and get firsthand experience as to what customers want right now. It’s the right way to start the new year: 

• 700+ international exhibitors 

• 91,000+ international visitors 

• 100,000+ sq. metres of exhibition space 

• 85% of the exhibitors will recommend the abf trade fair to others

Industry Relevance 

The very first edition of abf was put together in 1978, which is a good sign this trade show is very stable and continues to attract people. It arrives every year in early February at Messe Hannover in Hannover, Germany and serves as the busiest platform for purchases and vacation planning for outdoors enthusiasts and travelers. abf is the right way to start the year and satisfies the needs of exhibitors in every related sector. The exhibition centre houses five distinct themed zones – travel and vacation, bicycle and outdoor, caravanning and camping, auto and accessories, active and fit. As such you get everything from e-scooters and caravans to camping gear and fitness clothing. The best part is that abf is all about involving visitors, so you can test bikes on ramps and paddle boards in pools. 

Who Are You Going to Meet? 

The main objective of abf is to introduce supply to demand and in this case it’s the general public. Visitors are adventurers, couples and families looking for their next great time out in the wild or abroad. They’re researching their options, looking at trends and making small purchases. Organisers have calculated that on average a person spends around EUR 1,095.50 at abf. The brands at abf are both big and small. The automotive sector has some of the bigger names like Adria, Dethleffs, Concorde, Hymer, Mercedes, VW, T @ B and KNAUS.

The Latest News on COVID

After its cancelation in 2021, abf returns to Hannover, Germany in early February. The trade show resumes its regular scheduling and is set to run on February 2nd – February 6th. Deutsche Messe is very optimistic about the live edition’s performance as there’s a lot of interest in restarting travel and tourism. There will be strict COVID-19 protective measures in place at Messe Hannover and organisers are following the local government regulations on how to safely host a trade event. The coronavirus pandemic is not going to stop the event industry any time soon. Exhibitions and trade shows are still the top way to do business in any industry. 

Past editions

abf 2021

10.02.2021 - 14.02.2021


Cancelled because of COVID-19


Total Exhibitors


Total Visitors


SQ M of Exhibition Area

How to get to abf

On Foot

On Foot

from Hbf ~35 min with a bike

1h 20 min bike ride


By Car

From Haptbahnhof there are ony 20 to 30 min with a car

From Hannover Aiport via A2 for 30 min 


By Public Transport

From Hbf - S4 to Messe Hanover/Laatzen for 23 min OR take U1, U2 or U8 for 30 to 40 min

From Hannover Aiport take S5 to Hbf and then U8 to Hannover, Messe/Nord (1h 10 min)

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