SaMoTer

Event Update

The 2026 edition of SaMoTer will take place between 06.05.2026 and 09.05.2026. The format of the event will be face-to-face, and the hosting location will be Veronafiere in Italy. The hosting site will not have a strict Covid-19 safety plan in place. This is due to the country removing its pandemic-related restrictions.

A Brief Overview of SaMoTer 

The entirety of the construction equipment sectors come together at SaMoTer to discuss the latest equipment, machinery and building materials. It’s a top-rated exhibition and ranks as Italy’s premier construction equipment platform. It’s an impressive affair that sees the full process chain – perfect for senior international buyers looking to source new suppliers. Contractors favour this event for the unprecedented access to foreign markets around the world. You can’t go wrong with SaMoTer as an exhibitor! 

Have you booked exhibition space at SaMoTer? Now it’s time to book hotel rooms and do it fast, because the exhibition attracts tens of thousands to Paris every single edition. Designate a budget and our team will deliver the top hotels located near the Verona Fiera. Enjoy a productive business trip while keeping costs in check and commuting time to a minimum. GETA ltd works with hotels all over the city and provides a fast, reliable service. Are you in a large group? No problem. GETA ltd accommodates groups of all sizes. 

In addition to hotel reservations for SaMoTer, you can book a variety of bonus services for a great time in Verona. Our team is ready to assist with arranging airport transfers, rent-a-cars and access to meeting rooms with A/V equipment. 

Why Your Visit Is Worth It 

SaMoTer operates on a whole different level compared to other exhibitions. It’s one of the most respected and visited events for the construction equipment industry in Italy and Southern Europe. The calibre of officials and other trade visitors make exhibiting here a great investment in the long run. Plus, it helps that the event is held only once every three years. 

The first edition since the pandemic registered a lot of interest and kept its attendance close to pre-pandemic numbers. Here are the numbers for SaMoTer, co-located with Asphaltica: 

• 41,002 international trade visitors from 91 countries
• 545 exhibitors from 21 countries
• 52,928 sq. metres of net exhibition area
• 106 international buyers from 36 countries
• 134 international journalists 

Industry Relevance 

Since its inception in 1964, SaMoTer has been a pivotal event in the construction industry in Italy, showcasing cutting-edge advancements and fostering crucial connections among professionals. Held every three years at Verona Fiera, this exhibition occupies a truly unique position in Italy's construction landscape due to its excellent networking capabilities, rich product portfolio and top support programme. Each edition is paired with the trade fair for road building, Asphaltica. 

SaMoTer serves as a comprehensive platform, encompassing all sectors linked to construction equipment. It stands as the sole Italian event that covers such an extensive range, making it a go-to hub for construction professionals seeking the latest innovations, trends and insights. The exhibition is strategically positioned within Europe, as Italy ranks among the continent's most influential markets, rendering SaMoTer a key driver of industry progress. Here’s a full overview of the equipment, machinery and other offerings on display: 

• EARTH MOVING: Excavators, mini excavators, loaders, motor scrapers, bulldozers and levellers, dredges, attachments, accessories
• LIFTING HOISTING ACCESS: Systems and equipment for work at height, cranes, mobile cranes, handling and accessories
• CRUSHING QUARRYING DEMOLITION: Plant and machinery for treatment and recycling of aggregates and construction material
• QUARRY AND SITE VEHICLES: Systems and special vehicles for transporting construction materials
• CONCRETE: Plant and machinery for concrete and reinforced concrete, pumps, compactors, form-work, scaffolding, control systems and accessories
• COMPONENTS ENGINES SPARE PARTS: Engines, components and accessories, equipment, construction site tools
• DRILLING TUNNELLING: Drilling, tunnelling and consolidation machinery
• SERVICES & ICT: Occupational safety and ICT services
• ROAD BUILDING: Machinery and plants for the road building 

The event's historic legacy spans over 60 years, indicating its deep-rooted relevance and consistent evolution within the construction sector. SaMoTer is not just an exhibition; it's an informative experience that bridges the gap between technology, industry players, and market dynamics. As a partner of CECE (Committee for European Construction Equipment), SaMoTer is internationally recognised and supported. The event brings together associations of earth-moving and building machinery manufacturers, fostering collaboration and driving collective advancement. 

One of the exhibition's key features is its information-rich agenda. It not only offers a showcase of groundbreaking products but also provides a solid lineup of training activities. Presentations cover current market trends, data and essential industry topics. Innovation is celebrated at SaMoTer via the SaMoTer Innovation Award competition. This competition invites manufacturers, universities, research institutions and professionals to present their pioneering concepts, encouraging the industry's continuous evolution. 

Who Are You Going to Meet? 

SaMoTer draws a diverse audience of professionals from around the world. The event serves as a chief meeting point for experienced engineers, business owners and researchers, creating the right kind of atmosphere for networking, knowledge sharing, and building partnerships that drives the construction sector towards greater advancement. Visitors travel from all over the world, with Germany, Spain, and France leading the pack in terms of arrivals. The event also enjoys substantial participation from Asia, Africa, North and South America, reflecting its global appeal and impact. 

The event caters to a wide array of professionals, including representatives from both national and international industry associations such as CECE and Unacea. Research institutes like CER and other institutional members are also frequent participants, solidifying SaMoTer's reputation as a hub for collaboration and engagement among industry stakeholders. 

The same level of diversity can be seen on the exhibitor side as well. A little over 20% of exhibitors are foreign nationals with major European countries taking the lead in terms of representation. The exhibitor list features names such as Komatsu, Simexsri, HyundaiCee, Wacker Neuson, Kobelco, and Hidromek. You see a variety in newcomers, established big names and startups. All make their way to SaMoTer in order to benefit from the superior access to international buyers. 

Most recently, the buyer programme featured over 106 foreign top buyers, who were screened and hand-picked by ICE-Trade Agency. The result? Over 500 B2B meetings that led to significant deals being made and a high volume of qualified sales leads being generated. It’s one of the biggest reasons why exhibitors attend every three years.