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Upcoming Trade Shows Barcelona, Spain for Printing

Barcelona’s printing industry always remains relevant due to the highly praised Graphispag, the national trade fair for the graphics and visual communication sector. The most recent edition showcased the latest trends and innovations shaping the industry to an audience that well exceeded 11,000 visitors. Graphispag 2024 provided a platform for professionals to explore cutting-edge equipment, materials, and graphic finishes. Hall 2 of the Gran Via venue featured hands-on demonstrations of new machinery, printing techniques, and applications that highlight the creative and communicative potential of modern printing technologies. A key focus of the event was the continued importance of printed materials, which remain indispensable for industries ranging from publishing to interior design. New graphic technologies, sustainable materials, and innovative finishing techniques are making it possible to create high-value, customized products tailored to specific business needs. Beyond the exhibition floor, Graphispag fostered industry dialogue and collaboration. The “Impulso-Diálogos” conference area hosted 21 sessions featuring 56 expert speakers, drawing over a thousand attendees. These discussions covered a range of topics, including emerging trends, sustainable printing solutions, and the impact of digital transformation on the industry. Additionally, the dedicated networking space facilitated business meetings and professional connections, making it one of the most dynamic areas of the event. Among the most well-received showcases were the “Click & Print” and “Interior Design & Wrapping” live demonstrations, which highlighted the growing demand for customized printing solutions. From personalized promotional items to uniquely printed surfaces, these sessions underscored the increasing role of digital printing in branding and interior design. Sustainability was another dominant theme at the fair, with exhibitors presenting eco-friendly printing options, including recyclable substrates and environmentally responsible inks. These innovations align with the broader industry shift toward greener production methods, addressing both regulatory requirements and consumer expectations.

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