Upcoming Trade Shows Barcelona, Spain for Graphic Design

The graphic design industry in Barcelona has thrived over the past two decades and is being put in the spotlight thanks to Graphispag, which has made waves internationally as Spain’s premier trade fair for the graphics and visual communication sector. In 2024, Graphispag introduces several new elements aimed at enhancing the visitor experience. The “Impulso-Diálogos” conference area will serve as a central hub, bringing together insights from pre-fair meetings. This space will focus on diverse printing applications across sectors like packaging, decoration, advertising, and publishing, while also addressing broader themes such as personalization, sustainability, process automation, and innovative sales methods for graphic products. Additionally, two new live demonstration areas will debut this year. The “Click & Print” area will educate visitors on the technology behind printed personalization processes for various objects. The “Interior Design and Wrapping” area will showcase the application of materials on multiple surfaces and end products, highlighting the versatility and creative potential of modern graphic design techniques. A dedicated networking area will also be available, where exhibitors and trade visitors can conduct business meetings, interviews, and informal encounters. Guided itineraries through the fair will cater to specific user sectors, and an exhibition area will display award-winning graphic applications, which distinguish the hard work of graphic design in Barcelona. Graphispag 2024’s conference programme is packed with more than twenty lectures covering a wide range of topics relevant to the graphics industry. Highlights include presentations on personalization techniques, industry trends, functional printing, and digital content production. The programme will also explore printing trends in advertising, packaging, textiles, interior design, retail, and publishing, offering insights through the presentation of inspiring practices. Round table discussions will tackle critical issues such as the sustainability of graphic processes and products, the impact of artificial intelligence on printing, and the state of training and employability in the sector.