ProSweets

As it doesn’t seem like corona virus infection rates will decrease, organisers have made the tough decision to cancel ProSweets Cologne 2021. Instead, the next physical trade show will be held between January 30th and February 2nd 2022 at Koelnmesse. Organisers have also revealed there are no plans for a digital event before then. 

A Brief Overview of ProSweets

ProSweets is the leading international messe (trade fair) for the sweets and snacks industry on a global level, and its appeal runs through manufacturers as well as buyers, influencers, taste makers and experts alike. Cologne, Germany welcomes the crème da le crème of the industry for a packed program that combines discussions on trends with business matchmaking. It’s not to be missed at any cost.

GETA ltd knows all the good deals in Cologne and handles your business travel arrangements with ease. All you need to do to get professional hotel accommodation for ProSweets at your ideal price is send us a budget and how many beds you need. We will craft a bespoke list of deals in a matter of hours and offer you the locations closes to Kölnmesse. It’s always our top priority to connect you to sufficient public transport so you spend minutes commuting to the fair!

Why Your Visit Is Worth It

You won’t find a better cross-border procurement platform than ProSweets that gives you access to so many different markets across all major regions in the world. What further makes this trade fair irresistible is the small number of exhibitors against the impressive number of trade visitors that promises more and better connections:

• 300+ international exhibitors from 30+ countries showcased at the event;
• 21,000+ international trade visitors from 100+ made the trip;
• 21,000+ square metres of exhibition space used.

Industry Relevance

ProSweets is a rather newer trade fair as its first edition dates back to 2006, but in that time has managed to consolidate the entire processing chain for the confectionary industry in one place, which is an impressive feat to do. It’s why organisers report a steady increase over all major metrics of the fair. Editions are held annually at Kölnmesse and always bring the latest in technical advancements across the entire supply chain. The main product segments include raw materials and ingredients (spices, food additives), finished products (snacks, frozen food, drinks), packaging materials and packaging machines, refrigeration and air-conditioning technology, food safety and quality management, automation, robots and so much more. We also want to emphasize on the importance of innovation as part of the fair’s DNA as the popular Future Lab area shows.

Who Are You Going to Meet?

Organisers boast that ProSweets is the preferred business platform for sweets and snacks manufacturers, citing the fact that eight of the ten top brands in the world exhibit at the fair regularly. This ought to be a powerful signal to potential exhibitors to wonder about the viability of the event. A breakdown of attendance data reveals that roughly two thirds of all exhibitors (227) have come from outside Germany, and roughly the same division can be observed with the visitors (70%). The main countries to show interest in ProSweets are mainly from Europe with North America and Asia following suit.