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Covid-19 Event Update

Cycling professionals and buyers can look forward to EUROBIKE 2022  from July 13th until July 17th at Messe Frankfurt. The exhibition grounds will follow the latest COVID-19 safety protocols. This will include the mandatory wearing of masks in indoor spaces. Additionally, the venue will have the 3G entry regulation in place. Attendees must show proof that they do not have a COVID-19 infection that is still active. This regulation applies to visitors, exhibitors, service providers, media professionals, and staff members. Attendees can provide one of three acceptable document options. The options include immunisation passports, confirmation of recovery, and negative test certificates.

A Brief Overview of EUROBIKE

EUROBIKE celebrates bike culture and cycling as a lifestyle, all the while launching the hottest trends in the bike industry from bicycle models to accessories and maintenance tools. It’s a vibrant global trade show that introduces your brand and wares to an eager audience that’s ready to buy, so you don’t want to miss out on the opportunity to exhibit in Frankfurt, Germany!

GETA ltd creates a custom hotel accommodation experience for EUROBIKE that’s created with you in mind and no one else. Book hotels in Frankfurt based on your preference and budget without worrying about all the choices available. We narrow the selection to a single hotel booking online you find irresistible whether you wish to be close to Messe Frankfurt or prefer the city centre. We provide you with options!

Why Your Visit Is Worth It

An incredible marketplace for you to boost sales leads? What’s not to love about EUROBIKE as an event, but if you’re hesitant about exhibiting, let us show you what you’d be missing out and trust us there’s a lot going on at the trade show. The statistics are more than enough to convince you to invest in a fair booth. As EUROBIKE moves from Friedrichshafen to Frankfurt, organisers have reported record-breaking registrations from exhibitors and visitors. 

  • 1400+ international exhibitors came from 48 countries;
  • 37,300+ international visitors made the trip from 96 countries;
  • 1200+ media representatives reported on proceedings for 35 countries.

It’s a platform not to be missed!

Industry Relevance

EUROBIKE has been the centre for bicycle trends and innovations between America, Europe and Asia for the past three decades. The trade show was originally founded in 1991 and it’s been a hit for Friedrichshafen, Germany ever since with editions rolling regularly every single year. In 2021, EUROBIKE held its final edition in Friedrichshafen and will now relocate to Frankfurt. The move is an important new chapter for the trade fair as it responds to changes in conversations around the ecological costs of transportation. Bikes remain the greenest transportation and the best alternative for urban mobility.  

The product portfolio is extensive and you’ll see booths for BMX, bicycle models, electric bikes, mountain biking, tools and accessories, protective gear, cycling clothing and repair equipment. Product displays come with product demonstrations where you’ll see all two-wheeler categories in action. 

Who Are You Going to Meet?

In terms of geography, EUROBIKE has an impressive breakdown. The strongest numbers come from Germany, which is not surprising as its role as host country. You also have representation from neighboring and other European countries like Italy, Finland, France, Great Britain, Austria, Denmark and Sweden. Though there is also presence from distant destinations like Hong Kong, China, the Canary Islands, Canada, Australia, Singapore, Thailand, Sri Lanka and South Korea. In terms of professional background, the situation is ever so colorful and this is due to the excellent programming opportunities from special features focused on eMobility and lectures as part of the EUROBIKE ACADEMY to the DEMO AREA and EUROBIKE AWARD!

Buyers gain access to high-quality product ranges. ZEG (the Zweirad-Einkaufs-Genossenschaft) has committed to showcasing its full brand portfolio. We’re talking BULLS, PEGASUS, ZEMO, KETTLER Alu-Rad, HERCULES, FLYER, EURORAD, SHAREA, WANDERER, i:SY and MonkeyLink. That’s on top of established long-term brands that have used Eurobike as their best platform for launching new products and generating buzz from trade media and end consumers. 

The Additional Value of Attending 

Eurobike is open to the general public, who attend not just to purchase a new ride, but to enjoy a good show. In the past, Eurobike has been the main performance stage for the Drop and Roll show. You will see balancing acts, drops and flips on a special track with various ramps, a paling fence and even an exercise ball (diehard fans know all about it). The team of bike riders is headed by the legendary Danny MacAskill. Organisers have confirmed there will be two shows in one day. 

Major changes are taking place in mobility, especially now that the German government has made it a priority to change how urban areas are planned. Micromobility has emerged as the clear winner for a greener future. The focus falls on bicycles, e-bikes and electrically assisted small vehicles such as e-scooters and sharing services. Come discover what’s new and enter the conversation by heading to the Future Mobility area, which connects directly to the Demo Area. 

You’ll get a lot of chances to be social and casually network while having a good time. If you’re interested in professional contacts, there’s the Networking Dinner. If you’re more interested in just grabbing a drink and dancing, the Eurobike Party awaits! 

The Outlook for 2022

Eurobike has now opened a brand new chapter! The 2022 edition will mark the arrival of the fair in Frankfurt, Germany. The relocation makes it possible for Eurobike to continue its growth and attract even more trade visitors. 

Since urban mobility is one of the main topics at Eurobike, the fair has partnered with Deutsche Bahn Connect GmbH (DB Connect), a subsidiary of German railway company Deutsche Bahn, for a new initiative. “Call a Bike” removes the need for public transportation to get to the Messe Frankfurt. You can use one of the more than 2,000 rental bikes. All visitors receive voucher codes. Aside from the Central railway, additional pop-up stations will be placed close to the venue. It’s time to not just talk about sustainable futures and green mobility, but walk the walk!

If you’re a fan of cycling sports and competitions, then Eurobike 2022 will give you everything you’ve ever dreamed of in the form of the Eurobike Gold Event. Held in the open-air grounds between Halls 9 and 11 as part of the Eurobike Festival Days, the Gold Event promises to be truly unforgettable. The 130-metre-long dirt course will become the stage for the best MTB slopestyle riders in the world to compete for fame and a fantastic prize. The winner doesn’t just get prize money. It gives a wildcard for the Red Bull District Ride in Nuremberg. With a prize like that, it’s a guarantee for a fierce competition. 

Past editions


01.09.2021 - 04.09.2021



Trade Visitors


Bike fans




Product submissions for the Eurobike Awards


Gold Eurobike Award Winners


Start-up Eurobike Award Winners


Test Products in the Demo Area


Represented Countries

Cancelled because of COVID-19


Total Exhibitors


Total Visitors


SQ M of Exhibition Area


Total Exhibitors


Total Visitors


SQ M of Exhibition Area


Total Exhibitors


Total Visitors


SQ M of Exhibition Area

How to get to EUROBIKE

On Foot

On Foot

From Hauptbahnhof - 20 min

From Fnakfurt Aiport - 35 min with a bike


By Car

From Frankfurt Main Station - 10 min

From Frankfurt Airport - 20 min


By Public Transport

From HBF S-Bahns with numbers 3, 4, 5 or 6 will all get you to Messe Frankfurt for 11 min

From Frankfurt Airport with ICE, S8 or S9 for 35 min to HBF and then S3, S4, S5 or S6 for 11 min

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