Milan, Italy

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Event Update

EuroCucina 2024 will be held as a face-to-face exhibition at the Milan Fairgrounds between 16.04.2024 and 21.04.2024. Currently, due to the improved epidemiological situation in the country, the venue will not implement strict Covid-19 safety measures. Additionally, the current pandemic situation within Italy has prompted the removal of the travel restrictions, therefore, attendees will not be required to show 3G entry documents upon arrival. Please stay tuned for further updates.

A Brief Overview of EuroCucina 

At EuroCucina, you’ve the chance to interact with established brands and respected designers that are working today in the kitchen furniture industry. Get a full overview of the hottest trends and have a first-row seat to some spectacular product launches. It’s one of the best platforms to enjoy visibility in the Italian furniture market and have a wide reach internationally. 

GETA ltd provides flexible hotel services for EuroCucina. Whether you seek a convenient hotel close to Fiera Milano or a budget-friendly option, GETA ltd can deliver. Just tell us your budget and how many beds you need. We handle the rest! We’re experienced and know our way around Milan. We always seek out the hotel deals close to the exhibition grounds and public transport so that you enjoy a short commute. You also make excellent savings! 

Why Your Visit Is Worth It?

It’s a smart investment to have a booth at EuroCucina, because this specialized trade fair receives a lot of attention thanks to being part of Salone del Mobile Milan. You benefit from a space that pulls in targeted visitors and don’t have too big of a competition. All in all, the numbers are good: 

·         117 exhibitors at EuroCucina

·         48 exhibitors at FTK

·         22,000 sq. m. of exhibition space

·         386,000+ international visitors as part of Salone del Mobile Milan 

Industry Relevance 

EuroCucina has existed as a trade fair since 1974 and runs under the umbrella of Salone del Mobile Milan alongside FTK -Technology For The Kitchen. Salone del Mobile Milan also co-locates other fairs like Salone Satellite and Workplace 3.0 every two years in Milan, Italy. Fiera Milano is the official host for the events. Editions are widely influential in establishing interior design trends as well as resources for buyers to research products and make purchases. EuroCucina dives into the architecture and look of the kitchen from kitchen islands, sink designs to storage, chairs and other decoration. You’re in the perfect position to explore new designs, concepts and materials – all in one place. FTK is for cutting-edge innovations such as built-in domestic appliances, prototypes and the Internet of Things. 

Who Are You Going to Meet? 

As with most trade fairs in Salone del Mobile Milan’s portfolio, EuroCucina caters to B2B needs. Exhibitors network with developers, manufacturers, retailers, exporters, importers, and designers in a relaxed, collaborative atmosphere. The trade fair has established itself as a leading platform in cross-border procurement. Trade visitors are mostly based in Italy, France, Germany, and Austria, with the remaining trade visitors coming from other countries on the territory of Europe. Product launches are quite successful in reaching new buyers and creating brand recognition. On specific days, EuroCucina is open to the public, so exhibitors like Ceramica Globo, A LOT OF Brasil, Desalto, Bentley Home and Calligaris have a chance to connect with end consumers. 

Past editions

EuroCucina 2024

16.04.2024 - 21.04.2024


Coincided with Salone del Mobile 2024

1 950+



Exhibitor countries

361 400+

Total visitors


of total visitors were from abroad


Increase of total visitor attendance compared to 2022

5 550+

Media specialists

32 560+

Public visitors

13 550+

Student visitors

1 000 000+

Social media interactions


Engagement rate in social media

90 000 000

Social media impressions

450 000+

Matchmaking searches in event's app






Visitor Countries


of visitor group were from abroad




Young Designers


of exhibitor group were from abroad


Accredited Journalists


m2 of net event space


Total Exhibitors


SQ M of Exhibition Area

Cancelled because of COVID 19


Total Exhibitors


Total Visitors


SQ M of Exhibition Area