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The latest news surrounding IFE is that the 2021 edition has been postponed until 2022 due to the corona virus and lack of guidance in terms of when physical events can be held again. Organisers reveal the schedule for IFE 2022 to be February 28th – March 2nd at ExCeL London. In the meantime, there are talks about a digital solution, but there has been no confirmation, yet.

A Brief Overview of IFE

IFE takes place in London, UK, for four days with activities. This exhibition prides itself in being one of the most important in the food industry. Whether it’s drinks, ingredients or delicacies such as seafood, you will find highly regarded exhibitors ready to present you with high grade products. All sectors within the retail, foodservice, wholesale, distribution and import, manufacturing and export markets find full representation.

GETA ltd knows how to search for the best rooms and secure you with a hotel room that exceeds your expectations. Book a hotel for IFE that saves you money where your budget is concerned, provides you with multiple means of public transportation in London and is a short distance away from ExCeL London. It’s an easy thing to plan a business trip when you have a seasoned team by your side to take care of every single detail.

Why Your Visit Is Worth It

Let’s dig into the numbers that prove that IFE is where you should buy a booth. The international exhibition is a world leader and commands a spectacular turnout that will convince you there is no other place to be:

  • 1350+ international exhibitors from 50+ countries showcased at the event;
  • 27,000+ international trade visitors from 100+ countries made the trip.

The numbers paint an excellent opportunity to grow your professional network and generate sales leads for the year ahead.

Industry Relevance

IFE runs on a biennial schedule with editions falling on odd years at ExCeL London and it’s been going on since 1979, in which time this international exhibition has grown into a benchmark event for the sector on a global level. Part of why IFE is so successful is the co-location with Pro2Pac – an event servicing the food & drink processing & packaging sector, thus providing a full overview of the processing chain. The product portfolio includes catering accessories, delicatessen products, sweets, wines, spirits, dairy, meat products, hotel facilities, hotel furniture, table linen, tableware and so much more. The exhibition boasts an incredible program that will take you through pizza championships, live chef demonstrations, discussions of the future of the industry as well as multiple forums, a gala event and product presentations.

Who Are You Going to Meet?

It’s easy to say that IFE will see interest from big companies in the industry and decision makers in key corporate positions, but that doesn’t really give us the right nuance to understand who you’ll meet at the event. We need context and to that end we turn to the actual trends that have come to the foreground – plant-based food and veganism, free-from movement and booze-free beverages. Sustainability has also become a unifying theme for a lot of sectors in the industry and that’s the type of professional crowd you can expect to come in contact with. The support program features talks from experts from Anima Insight, Planet Organic, Tesco and Think Hospitality.

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