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Upcoming Trade Shows Amsterdam, Netherlands for Hospitality

Amsterdam has entered the long list of cities, whose hospitality industry is set to undergo a massive overhaul thanks to innovative business solutions. For Amsterdam, it’s TAPP, a pioneering digital platform revolutionizing the industry. In 2023, TAPP announced a successful €3 million funding round, spearheaded by CNBB with a €2 million investment, supported by ROM InWest, and then complemented by an additional €1 million loan from Rabobank. The digital platform embodies the principles of data-driven decision making as a surefire way to enhance the performance and sustainability of hospitality businesses. What many hoteliers have come to realize is that data leads to better sales as it can easily identify any blind spots in service and customer satisfaction. Founded in 2015 by Frans van Hoogstraten and Sjoerd Rothweiler, TAPP aims to empower hospitality entrepreneurs with comprehensive insights into market trends and performance metrics. Users benefit from informed decision-making and strategic optimization. The platform, developed in collaboration with Microsoft, offers a unique proposition by amalgamating internal sales data from specific catering establishments with broader market analytics. The result? A holistic view of industry dynamics! Wibo Roest, CEO of TAPP, highlighted the platform’s mission to redefine the traditional approach to business operations in the hospitality sector. Hospitality entrepreneurs will learn exactly how they can grow their business with products inside and outside their menu. All based on internal data! TAPP enables businesses to identify opportunities for growth, optimize product offerings, and enhance profitability by providing actionable insights. TAPP easily integrates with all cash register systems so that access to sales data is instantaneous and business owners can track their performance and benchmark against industry norms. By offering bite-sized opportunities derived from market insights, TAPP ensures that data translates into tangible and actionable strategies that produce tangible outcomes for businesses.

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