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Technology seems to be the most influential megatrend shaking the hospitality industry to its core at the moment as players compete to provide better, more differentiated experiences. Key players are leveraging technology to fill customer-delight gaps. Technology providers are spearheading the adoption of contactless solutions in hotels and resorts, which are now expected by experienced modern travelers. Hotels meet guests’ desire for flexibility to manage their stay via smartphones or tablets through contactless check-in and check-out options and mobile-enabled keyless door locks. Yanolja Cloud's recent partnership with Samsung Electronics offers hotels advanced kiosks that synchronize reservation statuses in real-time. This way hotels enhance guest satisfaction and improve operational efficiency. Kiosks, chatbots, and robots are revolutionizing traditional hospitality operations as they reduce the need for extensive human resources while delivering efficient and personalized experiences. These automated solutions handle guest inquiries, room service orders and front desk tasks, which in turn allows staff to focus on delivering exceptional service. By embracing automation, hotels optimize operational costs while meeting the increasing demand for streamlined guest experiences. Data has become the lifeblood of the hospitality industry as businesses have come to adopt a data-driven approach to decision making. Customer data analytics, in particular, has emerged as a tool for understanding guest preferences, spotting market trends, and refining pricing strategies. By leveraging insights from diverse data sources, hotels can stay ahead of the competition, adapt to changing market dynamics, and enhance their marketing efforts to attract and retain guests. The concept of a hospitality cloud is a natural extension of this trend. The cloud is a centralized platform for data storage, analysis and management. Unlike traditional on-premises networks, cloud infrastructure enables hotels to break down silos, integrate data from various sources and unlock insights that drive business growth. Businesses can stay agile, responsive and competitive.

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