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Upcoming Trade Shows Nurnberg, Germany for Beauty

Nuremberg’s involvement in the German beauty sector has a long history spanning the better part of the 20th century. Over the decades, several companies have opened facilities in and around the city to find great success, climbing to leadership positions within Germany. The past decade has seen the city’s key players experience rapid growth and gain international recognition within the European market. Rusi, with its 180 employees, achieved an impressive EUR 20 million in sales in 2016, marking an 8% increase from the previous year. The company specializes in the production of mascaras, lip gloss and eyeliners. In 2016, Rusi invested half a million euros in its production facilities. Looking ahead, the company plans to acquire five additional injection machines within the next year, which translates to a substantial 20% increase in production capacity. This commitment to enhancing production capabilities is a clear indication of Rusi's ambition and dedication to the beauty industry. Geka, part of the Swiss Group Sulzer, mirrors the positive outlook for the industry. The factory in Bechhofen, located just a few kilometers away, is on a growth trajectory, demonstrating that the Nuremberg region is bustling with beauty-related activities. At Faber Castell Cosmetics, based near Nuremberg, their cosmetic business unit is thriving. Out of a global workforce of over 7500 employees, nearly 800 are part of the cosmetic division. In the past year, this unit achieved double-digit sales growth, showcasing its significant contribution to the group's overall success. The Managing Director, Christina Zech, emphasized the company's commitment to harmonizing textures across production sites and expanding their global reach. Furthermore, they are working on innovative packaging solutions and tailored formulas for various formats. These thriving companies are a testament to Nuremberg's growing influence in the global beauty industry, highlighting the innovation and dedication that continue to drive its success.

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