Upcoming Trade Shows Munich, Germany for Entertainment & Media

The entertainment and media industry is one of the biggest contributors to Munich’s economy, and remains of national relevance. In fact, the whole of Bavaria maintains an iron grip on the country’s entertainment sector. An active player in the local economy is Medientage. Since its inception in 1987, Medientage has been a pivotal platform for showcasing new ideas and technological advancements in the media, entertainment and communications. What began as a forum to shed light on the emerging field of private broadcasting and the potential of cable networks in Germany has evolved into a dominant force in the global media sphere, exerting influence even in foreign markets across Europe. While primarily a conference, Medientage has expanded to include a dynamic expo area, offering a glimpse into the latest technological innovations in media. Visitors are immersed in the world of XR technologies, encompassing virtual reality (VR), augmented reality (AR), and 360° media. However, where Medientage truly shines is in its networking capabilities and informative sessions as part of the conference program. Organizers host a variety of parties and provide lounge areas to facilitate meaningful conversations and socialization. Additionally, the opening event serves as an ideal platform for industry leaders to discuss vital topics shaping the entire media landscape. The pandemic has undoubtedly impacted the media landscape with the past two years witnessing a surge in fake news, hate speech, and manipulated opinions. Trust in traditional media is at an all-time low, prompting a mission to restore it for the survival of media as we know it. Medientage's mission to nurture a new generation of skilled workers is evident through initiatives like ""Media for You"" – a career experience fair aimed at newcomers and young individuals interested in pursuing careers in media. Participants have the opportunity to explore various career paths and gain insights into how the industry operates.