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Upcoming Trade Shows in Germany for Boats

Germany's boating industry, specifically its boatbuilding sector, has had an interesting period of adaptation to the dynamic, often challenging changes befalling the landscape. One of the major global trends to create ripples is the growing appeal of private yachts. More and more individuals within the upper class are opting to invest in luxury vessels. Notably, the super-rich are setting their sights on gigayachts exceeding 100 meters in length, which as a trend has been years in the making. In 2023, motor yacht sales are commanding the lion’s share of industry turnover, which has confirmed that this segment is here to stay and has much more room to grow. Experts project that the motor yachts will further expand their share of industry revenue in the future. It’s here that Northern Germany claims its spot as a maritime powerhouse as it boasts the highest concentration of boatbuilding companies. Since the region possesses both direct or indirect access to the sea, it asserts itself as a pivotal hub for the industry’s operations and growth. Price remains a critical factor in intra-sector competition, albeit less so in the high-revenue luxury segment. Here, craftsmanship, innovation and prestige often outweigh price considerations, shaping the landscape of luxury yacht manufacturing. The COVID-19 pandemic pumped the breaks on industry development, however, as it disrupted supply chains and production schedules. Delays in parts delivery, particularly from countries like Italy, posed significant challenges, impacting domestic production timelines. Despite pandemic-induced setbacks, the industry remains stable, buoyed by the enduring allure of private yachting. The sale of the gigayacht Eclipse in 2009 for EUR 850 million is a not so recent example of how luxury yacht production continues to drive the industry forwards. In the following 15 years, the yachts have only grown bigger and commanded larger price tags!

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