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Upcoming Trade Shows in for Food & Drink
ARABIAN TRAVEL MARKET 2025, Dubai, UAE
28 Apr - 1 May 2025
IFFA 2025, Frankfurt am Main, Germany
3 - 8 May 2025
TUTTOFOOD 2025, Milan, Italy
5 - 8 May 2025
Seafood Expo Global 2025, Brussels, Belgium
6 - 8 May 2025
HOFEX 2025, Hong Kong, Hong Kong
14 - 16 May 2025
IBA 2025, Munich, Germany
18 - 22 May 2025
SIAL China 2025, Shanghai, China
19 - 21 May 2025
London Wine Fair 2025, London, UK
19 - 21 May 2025
Vitafoods Europe & Finished Products Expo 2025, Genève, Switzerland
20 - 22 May 2025
IPACK-IMA 2025, Milan, Italy
27 - 30 May 2025
Royal Cornwall Show 2025, Cornwall, UK
5 - 7 Jun 2025
Royal Highland Show 2025, Edinburgh, UK
19 - 22 Jun 2025
HYPER JAPAN 2025, London, UK
18 - 20 Jul 2025
WorldFood Istanbul 2025, Istanbul, Turkey
2 - 5 Sep 2025
Speciality & Fine Food Fair 2025, London, UK
9 - 10 Sep 2025
The global culinary landscape is experiencing a continuous exploration of flavors as it captivates consumers with a keen interest in diverse tastes from around the world. Perhaps the biggest, most consistent trend to emerge in the food and drinks industry is cultural exchange. Yes, embracing new flavors is nothing new, but we’re witnessing the establishment of deeper cultural connections through food. Traditional heritage foods crafted by small producers globally are poised to rise, bringing with them not only rich flavors but also personal narratives. This trend reflects an evolving appreciation for obscure regional ingredients and culinary traditions beyond the current staples that are French, Italian and Japanese cuisines.
In the USA, in particular, restaurants are introducing patrons to lesser-known cuisines and specific dishes, which is opening more doors to explore new gastronomic horizons. The popularity of Asian packaged products targeting a wide consumer base is a clear sign of culinary diversification. In addition, experts predict a surge in interest in African pantry items as brands strive to familiarize Western tastes with the richness of African flavors and ingredients. Consumer cravings for quality and convenience persist. Right now there’s a growing appreciation for pre-made mixes, sauces, and starters, signaling a departure from previous hesitations. This convenience extends beyond home meal preparation, influencing on-the-go food and drink choices, particularly for those with hectic lifestyles.
Amidst inflationary pressures impacting restaurant dining, a trend toward elevating everyday experiences at home has emerged. Trendspotter Jonathan Deutsch underscores the use of premium ingredients like high-end truffle salts, specialty oils, spice blends and artisanal butters to turn simple meals into restaurant-quality dishes. The enduring popularity of charcuterie boards reflects the demand for sophisticated food presentations at gatherings. This is a trend that kicked off during the height of the pandemic when bread baking and pickling emerged across the world.
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